Social Media News: Fake News Flagging Tool, Clear Facebook History and More By Danielle Read Posted August 22, 2019 Share on Pinterest Share on Facebook Share on Twitter In social media news this week, it was announced that Instagram is launching a fake news flagging tool. On top of this Facebook’s cracking down and will soon offer a ‘Clear History’ function for users. Team this with Twitter connection updates and link in bio tool insights – here’s the latest in social media news. Instagram Introduces a Fake News Flagging Tool A fake news flagging tool was introduced to Instagram, in yet another attempt to combat ‘fake news.’ As reported by Hypebeast, the tool has launched in the US. The tool alerts a group of “third-party fact-checkers when false information is flagged.” Head of Instagram, Adam Mosseri announced the launch on Twitter saying: “Misinformation is an issue I’ve personally spent a lot of time on. I’m proud that starting today, people can let us know if they see posts on Instagram they believe may be false.”Adam Mosseri, Head of Instagram Once a user reports a post for ‘misinformation,’ it’s flagged for Instagram’s fact-checkers. If the content turns out to be fake news, the post will be downgraded in the feed and on hashtags. So, no, Instagram won’t delete posts, but they will be demoted. Resulting in less spread of fake news. So, what does this mean for your clients? In order to avoid posts being sent to the bottom of the feed, ensure all information being shared is factual and true. Even including the source could be beneficial to avoid the chances of their posts being flagged. Facebook’s Clear History Option is Rolling Out Following Netflix’s scandalous documentary about Cambridge Analytica, Facebook’s new Clear History function is on its way to rolling out. In fact, it’s already rolled out in three countries – Ireland, South Korea and Spain. Essentially, this tool will give users more control over their data privacy. Ultimately, this is at the expense of marketer’s targeting capabilities. Source: The Verge According to The Verge, this Clear History tool will be a part of “off Facebook Activity.” “When you open it, you’ll see the apps and websites that are tracking your activity and sending reports back to Facebook for ad targeting purposes. Tapping the “Clear History” button will dissociate that information from your Facebook account.”The Verge Do you use Facebook advertising for your clients? While this new Clear History tool places user information back into their hands (an absolute positive), it may affect ads and the way targeting works. Instagram is Working on Comment Sharing Have you ever seen a comment made on a feed post about your client’s brand? Maybe it’s a customer recommending them to someone else. Or perhaps it’s a specific comment about a product’s feature they like. Source: Jane Manchun Wong This week reverse engineer, Jane Manchun Wong discovered that Instagram is experimenting with comment sharing. The comment sharing option could help you collate useful comments for market research, gain a better understanding of your client’s consumers or as a community-building tool. Twitter’s New Interests Feature Do you use Twitter for your client’s brands? If so, you’re no doubt familiar with following other accounts. But have you ever thought about the opportunities that could arise if you could follow interests? Image Source: The Verge, via Matt Nvarra This week The Verge announced that Twitter will actually allow users to start following interests. For brands, this will allow for new connections with other accounts sharing similar interests. In a way, following topics on Twitter is quite similar to following hashtags on Instagram. ICYMI: The Hottest Social Media Articles This Week Hacked account results in a lost businessThis Instagram account is quietly saving lives The Latest at Sked Social Insights About Link in Bio Tools This week we brought you information all about what link in bio tools are and why you should use them. Check out our top reasons for why you may like to use a link in bio tool, tips for success and inspirational bio link pages. Fashion and Retail Businesses: How to Drive Sales on Instagram We also shared how fashion and retail businesses are using Instagram to drive sales. Covering everything from influencer marketing and promotions, through to the metrics you should be tracking. If your clients are within these industries, this is not one you’ll want to miss! Driving Traffic for Media Companies Media companies are using Instagram to drive traffic in huge ways. This week we brought you insights into some of the most effective ways your media clients could be using Instagram. 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