How to Schedule Instagram Posts: Location, Product & User Tagging

  • 3 Minutes
Tagging people, products and locations is a vital part of increasing your reach on Instagram - and even turning your followers into customers.

Instagram pros realise the importance of being able to tag locations, products and users on their posts.

Sked (formerly Schedugram) has supported tagging in all of its forms – as a tool aiming to help businesses worldwide build a high impact and effective Instagram presence, we have little choice.

Whether it’s acknowledging the original source of the image, the influencer in the photo, where it’s from or products customers could buy – tags are an important way that Instagram accounts see higher reach, engagement and action.

How to schedule Instagram posts in Sked Social

Sked lets companies manage their Instagram, Facebook, Pinterest and Twitter (coming soon) accounts through their desktop, whether it’s collaborating with 2 people or 200, managing 1 or 100 accounts. We help over 10,000 companies manage their social media accounts effectively, from small businesses to global brands.

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Once you’ve uploaded and edited your post with Sked’s photo editor, you can enter your caption, first comment, and finally tag users, products and locations.

How To Schedule Instagram Posts: Locations, Users, Products - Sked Social

Click on the relevant icon to start tagging people, products and locations. The interface is pretty simple.

Note: some of our tagging features are still in beta, so you might have to enable them manually first – check which beta features you have enabled by going to the ‘billing/profile settings’ page and enable any that you want to use.

How to schedule Instagram posts with location tags

We’ve found that locations in particular can easily increase your Instagram engagement by up to 30%, so (where relevant) they can be a very effective feature, and location tagging was the #1 most requested feature of Sked.

To tag a location, just start typing the name of the location in the location box when uploading. You’ll see the locations you can tag appear above the box:

How To Schedule Instagram Posts: Locations, Users, Products - Sked Social

How to schedule Instagram posts with products tags

Of course, if you’re an eCommerce company and you aren’t using product tags – you’re potentially leaving a lot of sales ‘on the table’.

Product tags show up in the Instagram feed so that your customers can directly click on products and order them from your store. It means no more ‘link in bio’ comments in your captions, and higher conversion rates from Instagram follower to customer. This is what the tags look like (via Shopify):

How To Schedule Instagram Posts: Locations, Users, Products - Sked Social

To set up product tagging, you first need to get the feature enabled by Facebook. Instructions on how to do this (and eligibility criteria) are available on the Instagram help site.

Once it’s enabled, tag the products through Sked when uploading your posts, and you’ll make it thousands of times easier for customers to buy your products.

Now that you know how to schedule Instagram posts with location, user and product tags, why not start carving out hours in your social media workflow by signing up for Sked’s 7-day trial. Our all-in-one Instagram scheduler allows you to automatically post images, carousels, Stories, videos and more. Tag locations, users and products and manage all your hashtags in one place to save 5+ hours every week.

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