Social Media News: Instagram Gets Rid of Following Tab, Gets Dark Mode

Photo of Kyra GoodmanKyra Goodman Posted

This week it’s all about Instagram! They made some big moves! Instagram gets rid of the Following tab, updates camera and Create mode, launches feature to identify phishing emails, gets dark mode and works on Direct Messaging for desktop.

Instagram gets rid of its Following feature

According to TechCrunch, “Instagram says that its Explore tab is the go-to place to find new people, places and hashtags to follow. Meanwhile, the Following tab is now only used by a small number of people on a regular basis.” So they got rid of it.

When you clicked on the bottom heart icon on Instagram, it would bring up two tabs: Activity and Following. But as you can see, now it’s just Activity.

Activity is where you see all of your own notifications (who’s liking your content, when someone follows you, when there are comments on your posts).

Following was what your friends were up to on Instagram, but now it’s gone.

What was originally meant to be a discovery tool turned into a sort of “stalking” tool showing who people were following and what photos they were liking.

If you genuinely used the Following section to find new accounts to follow then this might be a little upsetting to you (probably even more upsetting if you used it to creep on people). But you can still find new content through the Explore tab!

Instagram for Business 101

Grab our ebook Instagram for Business to take your Instagram game up a notch!

New Instagram camera and create

This week Instagram overhauled the look of their camera for Stories and added some new features to the Create option. One fun addition is an homage to #tbt (throwback Thursday).

When making an Instagram story, one of the options is to “create” where you could type something on a pretty background, add a countdown, poll, or quiz.

Now you have a GIF option and a feature called “on this day.” Basically, Instagram will pull content that you posted from years ago that you can easily post as a throwback.

If you don’t like the first image they pick, click the dice on the top of the screen and it’ll give you a different option (if you have another option to choose from).

** The dice rolling also works for random polls, quizzes, questions and countdowns (if you can’t think of your own).

Instagram launches feature to identify phishing emails

Instagram announced their new feature in a Twitter post earlier this week.

Source: Instagram

Say you get an email claiming to be from Instagram, this new feature will let users check to see if it’s real or just a scam.

Users can go to Settings > Security > Emails from Instagram and Instagram will show you all of the emails that they have sent you for that account. If the email isn’t listed there, then it’s a scam!

Instagram gets dark mode

Users with iOS 13 or Android 10 can now scroll through Instagram using dark mode. The only thing is that you can only access it if you change your entire phone to dark mode setting.

Dark mode makes scrolling through Instagram a little easier on the eyes, but there’s not an option within the app itself (like there is on Twitter).

Here’s how to access it with iOS 13: Settings > Display & Brightness > Dark

Instagram desktop direct messaging

According to reverse engineer, Jane Manchun Wong, Instagram is working on a desktop version of Direct Messaging.

Source: Jane Manchun Wong

This is great news for social media managers! Having another way to answer DM’s from your desktop is a major perk. Although, if you have a Facebook business page you have already been able to manage DM’s through that.

Hashtag Holidays

Check out this upcoming week’s #holidays:

  • October 14 – #DessertDay
  • October 16 – #BossesDay

ICYMI: Articles from Around the Ecosystem

What’s New at Sked Social?

Here at Sked Social, we’re always looking to assist you with learning the latest in the social media world, giving you the most efficient tools to manage social media accounts and the openness to tell us what you need next.

This week we brought you a couple new blogs! Read How to Restrict Accounts on Instagram to learn how to quietly shadow ban online bullies. Your Guide to Threads from Instagram tells you everything you need to know about Instagram’s new camera-first, Close Friends messaging app.

Ready to save 5+ hours each week planning, managing and scheduling your client’s social media content? Try Sked Social’s 7-day free trial to see why 10k+ brands choose us as their go-to social media management tool. From auto-posting and scheduling hashtags to photo-editing and Instagram Story posts. Managing social media accounts just got savvier!

Photo of Kyra GoodmanKyra Goodman

Kyra Goodman

Kyra is a Junior Marketing Manager and "Spicy Meme Master" at Sked Social who loves to create content. Born and raised in Hawaii, her favorite things are traveling, yoga, beaching, coffee and baseball. Connect with her on twitter at @kyra_n_goodman.

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