Social Media News: New Facebook logo, Twitter topics, donate button on Instagram

Photo of Kyra GoodmanKyra Goodman Posted

This week in social media news: Facebook drops a new logo, Twitter rolls out Topics and non-profits can now add a donate button straight to their Instagram profile.

Facebook unveils new company logo

Facebook introduced a new logo to better differentiate between the company and the apps and products that it owns. Basically they dropped the lower-case f, typed FACEBOOK in all caps and gave us a color-changing gif representing their brands.

Source: Facebook

But like the Verge is putting it like this:

“At the same time, the new logo feels like it might also be an attempt to keep Facebook’s different brands a little bit more distinct amid almost nonstop controversy. The different logos seem to say that Facebook the company is not entirely defined by Facebook the social network — they just happen to share the same name and controlling interests.” – The Verge

They will also be adding “from Facebook” to the other services that they offer to become more transparent (or so they say).

Twitter rolls out Topics

According to the Verge, Twitter is rolling out a feature called Topics.

Source: The Verge

Users will be able to follow more than 300 topics that range from sports to entertainment to gaming. Similarly to how you follow people, you can follow a topic.

You’ll be shown content relating to that topic and from people who you don’t follow but are credible in that subject.

The goal is to make it easier to find accounts to follow and start conversations.

The new feature is set to roll out November 13 so stay tuned and let us know your thoughts!

Nonprofits can have a donate button straight on their IG profile

According to Forbes, Facebook has made it easier for non-profits to receive donations straight from their Instagram profiles.

There haven’t been any announcements about this release, but there has been an update to the Instagram help page. There’s now directions on how to add the donate button to the profile.

To raise money on Instagram, there are couple things you have to do, all outlined by IG here. Basically you have to prove you’re an actual non-profit, enroll in Facebook Charitable Giving Tools, get approved, have a business account and have it linked to a verified Facebook page.

With Giving Tuesday just around the corner, this is a welcome change for the non-profits of IG.

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Grab our ebook Instagram for Business to take your Instagram game up a notch!

Hashtag Holidays

November is in full swing! Don’t get stuck in a rut with your content. Here’s some upcoming hashtag holidays to fill some spaces and join a larger social conversation!

  • November 13 – #WorldKindnessDay
  • November 14 – #WorldDiabetesDay

If you don’t follow our social channels then you probably missed the FREE DOWNLOAD of 2019 Q4 hashtag holidays. But don’t worry! You can still download it here!

ICYMI: News from the Social Media Ecosystem

What’s New at Sked Social?

Here at Sked Social, we’re always looking to assist you with learning the latest in the social media world, giving you the most efficient tools to manage social media accounts and the openness to tell us what you need next.

This week we brought you a full blog article dedicated to Instagram Live. Here’s why you should go Live, along with our tips and ideas to get you started.

Ready to save 5+ hours each week planning, managing and scheduling your client’s social media content? Try Sked Social’s 7-day free trial to see why 10k+ brands choose us as their go-to social media management tool. From auto-posting and scheduling hashtags to photo-editing and Instagram Story posts. Managing social media accounts just got savvier!

Photo of Kyra GoodmanKyra Goodman

Kyra Goodman

Kyra is a Junior Marketing Manager and "Spicy Meme Master" at Sked Social who loves to create content. Born and raised in Hawaii, her favorite things are traveling, yoga, beaching, coffee and baseball. Connect with her on twitter at @kyra_n_goodman.