# Sked vs Oktopost
> Canonical: https://skedsocial.com/compare/oktopost-vs-sked-social  
> Last updated: 2026-07-31
Oktopost is a B2B-only platform built around LinkedIn and employee advocacy, sold on annual contracts from $8,000 a year for a single marketing seat. Teams that live in Instagram, run client work, or just want a plan they can start today tend to look for something lighter.
### Sked Social vs Oktopost: which fits agencies and Instagram-first teams?

Oktopost is a B2B enterprise platform centred on LinkedIn, employee advocacy and pipeline attribution, sold on annual contracts. Sked Social suits agencies and Instagram-first teams instead: a visual grid planner, Stories scheduling, dedicated client calendars, link-in-bio and Google Business Profile management, on monthly pricing with a 14-day trial and no credit card required.

- Instagram grid planner and Stories scheduling built in
- Dedicated client calendars and approvals without an enterprise contract
- Link-in-bio plus Google Business Profile posting and review management
- Oktopost wins for B2B teams tying LinkedIn activity to revenue
## Sked vs Oktopost, line by line

Each tool's own published capabilities, grouped by what actually matters when you switch. For the full 13-tool view, see the [all-tools comparison](https://skedsocial.com/social-media-scheduling-tools).

### Publishing

| Feature | Basic ($24.17/mo) | Accelerate ($165.83/mo) | Oktopost |
| --- | --- | --- | --- |
| Post scheduling | Yes | Yes | Yes |
| Networks supported | 9 networks | 9 networks | 1 networks |
| Bulk upload | Yes | Yes | No |
| Content calendar | Yes | Yes | Yes |
| Auto-publish | Yes | Yes | Yes |
| First comment | Yes | Yes | No |
| Link in bio | Yes | Yes | No |
| AI captions | Yes | Yes | Yes |

### Collaboration

| Feature | Basic ($24.17/mo) | Accelerate ($165.83/mo) | Oktopost |
| --- | --- | --- | --- |
| Approvals | No | Kanban board | No-login approval links |
| Unified inbox | Yes | Yes | Yes |
| Roles and permissions | Single user | Full roles | Yes |
| Shared asset library | Recent media only | Yes | No |
| Per-client organisation | Labels | Labels + roles | No |
| Branded reports | No | Branded plus builder | No |

### Insights

| Feature | Basic ($24.17/mo) | Accelerate ($165.83/mo) | Oktopost |
| --- | --- | --- | --- |
| Analytics depth | Basic | Advanced | Standard |
| Social listening | Basic | Advanced | Advanced |
| Competitor analytics | No | Yes | Yes |
| Report export | No | Yes | No |

### Platform and access

| Feature | Basic ($24.17/mo) | Accelerate ($165.83/mo) | Oktopost |
| --- | --- | --- | --- |
| Native mobile app | Yes | Yes | No |
| Google Business posting | Yes | Yes | No |
| Support | Priority | Dedicated CSM | Email |
| Entry price (billed annually) | $24.17/mo | $165.83/mo | $667/mo |
| Free option | 14-day trial | 14-day trial | No free plan |

## AI and agents: Sked vs Oktopost

| Capability | Sked | Oktopost |
| --- | --- | --- |
| MCP connector (bring your live Sked data into Claude, ChatGPT and other AI tools) | Yes, live | Yes, live |
| Agentic AI (AI that acts on your workflow, not just caption help) | Yes | Yes |
| AI pricing (whether the AI features cost extra) | Included | Included |

## Where Oktopost wins, and where Sked does

### Where Oktopost wins

- Employee Advocacy is a named core pillar, turning employees into LinkedIn brand amplifiers, with a dedicated Advocacy Agent for managing boards, topics, stories, and advocate invitations.
- The Oktopost MCP Server (launched 2025-11-13) lets AI agents in Claude, ChatGPT, and automation tools autonomously draft content, publish, route approvals, manage advocacy, and pull analytics.
- Social BI analytics plus MAP and CRM integrations are built to connect social activity to pipeline and revenue, including creating Salesforce cases directly from inbox items.

### Where Sked wins

- Multi-step approval workflows route every post to clients and managers for sign-off before it publishes, so nothing goes live without the right eyes on it. Included from the Accelerate plan and available as an add-on on Grow.
- Instagram-first visual planning with a drag-and-drop grid preview, first comment, stories, carousels and auto-publishing, built around how the platform actually works rather than bolted on after the fact.
- Performance analytics and exportable reports across every connected profile, so agencies and in-house teams can show social results to clients and leadership instead of guessing at them.
- Built for agencies and multi-brand teams, with shared collaboration, labels and per-client organisation that keep separate clients and workspaces cleanly apart.

### Common Oktopost complaints

- Oktopost is LinkedIn-first: cross-platform posting is described only in passing, with marketing materials and developer docs emphasizing LinkedIn as the flagship B2B network, and no Instagram grid preview is offered.
- Pricing is published annual-only, from $8,000 a year (Professional) and $12,000 a year (Advanced), each covering just one marketing user, with additional users sold as an add-on and no free plan.
- Oktopost targets internal B2B marketing teams; its feature lists do not include agency-style client workspaces, link-in-bio, or Google Business Profile review management.
- Enterprise governance such as SAML SSO, SCIM provisioning, compliance, and the Oktopost API is gated to the higher Advanced tier from $12,000 a year, not the entry Professional plan.

## Oktopost pricing, every tier

What Oktopost publishes today, not just the headline price, so you can compare like for like against Sked's Basic plan ($24.17/mo).

| Tier | Monthly price | Included |
| --- | --- | --- |
| Professional | $667/mo | 1 seats |
| Advanced | $1000/mo | 1 seats |

Prices verified 2026-07-05.

[See the full Oktopost alternative breakdown](https://skedsocial.com/oktopost-alternative)

Methodology: how we source, check and date these comparisons — https://skedsocial.com/compare/methodology

**Switching from Oktopost? Start your 14-day trial.**