# Reputation management
> Canonical: https://skedsocial.com/features/reputation-management
Answer Google Business reviews on brand from every location, catch sentiment shifts as they trend, and keep comments and DMs in the same queue, with AI-drafted replies in your voice.
### What earns the trust.

- **94%** – CSAT rating
- **90s** – Average first response
- **4.6/5** – on G2
- **SOC 2 Type 2** – security

## Reviews and messages, one workflow.

Google Business reviews land in the same inbox as your comments, DMs and mentions, so responding to reputation is part of your day, not a separate app. AI drafts a reply for each review in your brand voice, you assign or edit, and AI social listening tracks how sentiment moves over time.

### Turn a Google review into a reply without leaving Sked.

Open a Google Business review and Sked drafts a suggested response in your brand voice. Edit and send, or assign it to a teammate with an internal note first. Tags and filters keep each location's reviews organised, and completed ones drop out of the queue.

### Three habits that keep the brand looking after itself.

- **Reviews in the message queue** – Google reviews land beside comments, DMs, mentions and tags. Filter, tag and hide the ones you have handled, so nothing sits unanswered.
- **AI-suggested replies** – Each Google Business review comes with a draft response in your brand voice, something no major competitor offers. Edit and send, or route it to a teammate with an internal note first.
- **Sentiment over time** – AI social listening charts how tone shifts across your channels and ties it to campaigns, so you see the trend, not just the newest review.

### Stop answering reviews one login at a time.

**Chasing reviews across tabs**
- Check Google, then each social app, one login at a time
- Write every review reply from a blank box
- Forward sensitive ones around over email for sign-off
- Never see whether tone is trending up or down

**Sked Social**
- Google reviews and social messages in one shared queue
- AI drafts each reply in your brand voice to edit and send
- Assign and add an internal note before anything publishes
- Chart sentiment over time across your channels

Plans and included tools live on the pricing page.

### Built for brands judged on their reviews.

- **Local and multi-location brands** – Keep every location's Google reviews answered on brand from one queue, with tags and filters so no location slips through.
- **Franchises** – Route sensitive replies for sign-off before they go live, so head office keeps the brand voice consistent across every outlet.
- **Agencies** – Manage client reputation across reviews and social from one login, and show the sentiment trend in a report clients can read.

### Reputation management works with the rest of the workspace

- **Inbox** — Reviews share the same unified queue as your comments, DMs, mentions and tagged posts.
- **Social listening** — Track sentiment, competitors and audience so replies fit the wider mood, not just one review.
- **Analytics** — Report on engagement and response alongside the sentiment picture in one place.

### How do I manage my brand's online reputation with Sked?

Connect your accounts and Sked brings Google Business reviews into the same inbox as your comments, DMs and mentions. AI drafts a reply for each review in your brand voice, you assign or edit before sending, and AI social listening charts how sentiment moves over time across your channels.

- Respond to Google Business reviews directly from Sked
- AI-suggested replies for Google reviews, which no major competitor offers
- Assign, tag, filter and hide completed conversations
- Sentiment tracked over time across your channels
## Questions about Reputation management

### Which reviews can I respond to?

Google Business reviews, answered directly from Sked in the same inbox as your comments and DMs. AI drafts a suggested response per review in your brand voice, and you can tag, filter and hide the ones you have handled.

### What does unified engagement cover?

Comments, DMs, mentions and tagged posts from your connected social channels, plus Google Business reviews, all in one inbox. Reply, assign to a teammate and add internal notes without switching between apps.

### Do you track sentiment as well as reviews?

Yes. AI social listening charts audience sentiment over time across your channels alongside competitor and trend insights, so you see the direction your reputation is heading, not just the latest review.

### Can I route a review to a teammate before replying?

Yes. Assign any review or message to the right person and add an internal comment so context travels with it. Sensitive replies can go through sign-off before they are published, and completed items can be hidden.

### Does it work for multi-location brands?

It is built for it. Local and multi-location teams keep every location's Google reviews answered on brand from one queue, with tags and filters to keep each location's reviews separate and nothing missed.

### Which plans include reputation management?

Review management and sentiment monitoring are included from the higher tiers. The pricing page shows exactly what each plan covers so you can match reputation tools to how you work.
