# Swap list-style reviews for a visual approval board
> Canonical: https://skedsocial.com/loomly-alternative
Loomly keeps content and sign-off in a calendar, but teams outgrow its list-style review flow, thinner Instagram tooling, and the steep price jump from Starter to Beyond.
Loomly is a content calendar with built-in approvals, though its analytics stay shallow.

## Sked or Loomly: the short answer

### Choose Sked if

- You want a visual Kanban approval board rather than a list-based review flow.
- Instagram-first planning and depth matter to you.
- You want stronger analytics and reporting than Loomly provides.
- You want to avoid Loomly's steep jump from its Starter plan to the much pricier Beyond tier.

### Choose Loomly if

- You are brand new to social tools and want guided post ideas and a gentle onboarding.
- A simple calendar with basic approval is all you need.
- You want built-in content inspiration from RSS feeds and trending topics baked into the planner.

Loomly best fit: Small teams / agencies wanting calendar + approvals

## Which Sked plan replaces Loomly?

Sked's entry plan is Grow at $57.50/mo. The plan that matches Loomly on approvals, team roles, and branded reports is Accelerate at $165.83/mo. For larger teams, use the [pricing calculator](https://skedsocial.com/social-media-tool-pricing-calculator) so profile and user counts are priced together.

## Sked vs Loomly, line by line

Each tool's own published capabilities, grouped by what actually matters when you switch. For the full 13-tool view, see the [all-tools comparison](https://skedsocial.com/social-media-scheduling-tools).

### Publishing

| Feature | Grow ($57.50/mo) | Accelerate ($165.83/mo) | Loomly |
| --- | --- | --- | --- |
| Post scheduling | Yes | Yes | Yes |
| Networks supported | 9 networks | 9 networks | 8 networks |
| Bulk upload | Yes | Yes | Yes |
| Content calendar | Yes | Yes | Yes |
| Auto-publish | Yes | Yes | Yes |
| First comment | Yes | Yes | No |
| Link in bio | Yes | Yes | No |
| AI captions | Yes | Yes | Yes |

### Collaboration

| Feature | Grow ($57.50/mo) | Accelerate ($165.83/mo) | Loomly |
| --- | --- | --- | --- |
| Approvals | No (Add-on) | Kanban board | Client-login approvals |
| Unified inbox | Yes | Yes | Yes |
| Roles and permissions | Profile-level | Full roles | Yes |
| Shared asset library | Yes | Yes | Yes |
| Per-client organisation | Labels | Labels + roles | Yes |
| Branded reports | Branded PDF | Branded plus builder | Yes |

### Insights

| Feature | Grow ($57.50/mo) | Accelerate ($165.83/mo) | Loomly |
| --- | --- | --- | --- |
| Analytics depth | Standard | Advanced | Basic |
| Social listening | Basic | Advanced | Basic |
| Competitor analytics | No | Yes | No |
| Report export | Yes | Yes | Yes |

### Platform and access

| Feature | Grow ($57.50/mo) | Accelerate ($165.83/mo) | Loomly |
| --- | --- | --- | --- |
| Native mobile app | Yes | Yes | Yes |
| Google Business posting | Yes | Yes | Yes |
| Support | Priority | Dedicated CSM | 24/7 chat |
| Entry price (billed annually) | $57.50/mo | $165.83/mo | $49/mo |
| Free option | 14-day trial | 14-day trial | No free plan |

## AI and agents: Sked vs Loomly

| Capability | Sked | Loomly |
| --- | --- | --- |
| MCP connector (bring your live Sked data into Claude, ChatGPT and other AI tools) | Yes, live | Not offered |
| Agentic AI (AI that acts on your workflow, not just caption help) | Yes | Not offered |
| AI pricing (whether the AI features cost extra) | Included | Included |

## Sked vs Loomly, across 61 capabilities

Every row is a captured, sourced capability from each tool's own published documentation.

### Publishing & scheduling

| Capability | Sked | Loomly |
| --- | --- | --- |
| Post scheduling | Included | Included |
| Direct auto-publish | Included | Included |
| Post queues | Included | Included |
| Bulk / CSV scheduling | Included | Included |
| Visual content calendar | Included | Included |
| Best time to post | Included | Included |
| Instagram grid preview | Included | Not captured |
| Stories scheduling | Included | Included |
| Reels / short-video publishing | Included | Included |
| Carousel publishing | Included | Included |
| First-comment scheduling | Included | Not captured |
| Cross-platform posting | Included | Included |
| Google Business Profile posting | Included | Included |
| Paid ads / boosting | Not available | Included |

### Collaboration & approvals

| Capability | Sked | Loomly |
| --- | --- | --- |
| Approval workflows | Included | Included |
| Roles & permissions | Included | Included |
| Per-client workspaces | Included | Included |
| Comments & mentions on posts | Included | Included |
| Audit trail | Not available | Included |

### Engagement & inbox

| Capability | Sked | Loomly |
| --- | --- | --- |
| Unified inbox | Included | Included |
| Inbox assignment & routing | Included | Included |
| Saved replies | Included | Included |
| Comment moderation | Included | Included |
| Review management | Included | Not available |
| Employee advocacy | Not available | Not available |
| Customer care / CRM | Partial | Not available |
| Chatbots / inbox automation | Partial | Partial |

### Analytics & intelligence

| Capability | Sked | Loomly |
| --- | --- | --- |
| Analytics dashboard | Included | Included |
| Custom report builder | Accelerate | Included |
| Report export & delivery | Included | Included |
| White-label reports | Partial | Beyond |
| Paid + organic analytics | Included | Not captured |
| Label / pillar analytics | Included | Included |
| Competitor analysis | Included | Not available |
| Social listening | Included | Included |
| UTM / link tracking | Not captured | Included |
| Crisis alerting / brand safety | Not available | Not available |

### Content & assets

| Capability | Sked | Loomly |
| --- | --- | --- |
| Link in bio | Included | Not available |
| Media library / DAM | Included | Included |
| Image editor | Included | Included |
| Video editor | Included | Not captured |
| UGC curation | Included | Not available |
| Ideas workspace | Included | Included |
| Brand kit & templates | Not captured | Included |
| Design & storage integrations | Included | Included |
| Post tagging (users/products/places) | Included | Not captured |
| Influencer / creator marketing | Not available | Not available |
| Content curation / RSS | Not available | Included |
| Social commerce | Included | Not available |

### AI & agents

| Capability | Sked | Loomly |
| --- | --- | --- |
| AI captions & text | Included | Included |
| AI image generation | Not available | Not captured |
| AI reply suggestions | Included | Beyond |
| AI report summaries | Included | Beyond |
| Agentic AI | Not available | Not captured |

### Platform & access

| Capability | Sked | Loomly |
| --- | --- | --- |
| Mobile app | Included | Included |
| Notifications & alerts | Not captured | Included |
| Public API | Partial | Not captured |
| Workflow automations (Zapier etc.) | Grow | Included |
| Account security (2FA) | Included | Included |
| Enterprise governance | Accelerate | Enterprise |

### Support

| Capability | Sked | Loomly |
| --- | --- | --- |
| Customer support tier | Included | Included |

## Loomly pricing, every tier

What Loomly publishes today, not just the headline price, so you can compare like for like against Sked's Grow plan ($57.50/mo).

| Tier | Monthly price | Included |
| --- | --- | --- |
| Starter | $49/mo | 3 seats, 12 profiles |
| Beyond | $249/mo | 60 profiles, extra seats $0/mo |
| Enterprise | Not listed | 61 profiles |

Prices verified 2026-07-05.

## What reviewers actually score them

- Sked Social: 4.6 out of 5 on G2
- Loomly: 4.6 out of 5 on G2 (1,793 reviews)
- Loomly: 4.7 out of 5 on Capterra (509 reviews)

Checked 2026-06-25.

## Where Loomly wins, and where Sked does

### Where Loomly wins

- Custom approval workflows with post mockups to speed up multi round content review
- Built in Post Ideas and content inspiration (RSS, X trends, daily ideas) to help users avoid creative block
- A dedicated content calendar per brand plus a single dashboard view across calendars for managing multiple clients
- Unified inbox for community management: respond to comments, mentions, and messages and assign conversations across connected channels

### Where Sked wins

- Instagram-first planning with a drag-and-drop grid preview, stories and reliable auto-publishing, where Loomly reviewers cite recurring Instagram publishing limitations.
- A visual Kanban approval board clients sign off on, rather than Loomly's list-style review flow.
- Performance analytics and exportable reports across every connected profile, so agencies and in-house teams can show social results to clients and leadership instead of guessing at them.
- Built for agencies and multi-brand teams, with shared collaboration, labels and per-client organisation that keep separate clients and workspaces cleanly apart.

### Common Loomly complaints

- Reddit users report that a 2025 pricing overhaul raised renewal costs steeply and removed mid-tier plans, leaving a large gap between the Starter and Beyond tiers.
- Reviewers cite recurring Instagram and publishing limitations, including API restrictions on video and image uploads.
- Trustpilot reviewers complain that support is chatbot-only with no way to reach a human agent.
- Reviewers note limited analytics and an editor that feels clunky to work in.
- Loomly meters AI usage on its Starter plan and gates its stronger AI features, Reply with AI and AI analytics, to the pricier Beyond tier.

## Moving from Loomly to Sked

Typical migration time: Switching from Loomly usually takes under a day..

- Export your content from Loomly – Pull your planned posts, captions and media out of Loomly so nothing in your queue is lost in the move.
- Bring it into Sked – Upload your media and posts into Sked, bulk schedule from a CSV, and rebuild your content queue in the planner.
- Reconnect your social accounts – Authorize your Instagram, Facebook, LinkedIn, TikTok, Pinterest and other profiles directly in Sked so publishing picks up where you left off.
- Rebuild approvals and your calendar – Rebuild your posting schedule and set up approvals on Sked's visual Kanban board so clients and teammates can sign off in one place.

Export from Loomly, import to Sked, reconnect profiles.

## Questions about switching from Loomly

### Is Sked cheaper than Loomly?

No. Loomly can be cheaper at the entry line. Sked's case is approvals, team roles, and multi-brand reporting once the work needs more than a simple scheduler.

### Which Sked plan replaces Loomly?

Sked's entry plan is Grow at $57.50/mo. The plan that matches Loomly on approvals, team roles, and branded reports is Accelerate at $165.83/mo. For larger teams, use the pricing calculator so profile and user counts are priced together.

### Does Sked have approvals like Loomly?

Yes. Sked uses a Kanban approval board for visual sign-off. Approval add-ons are available on Grow, and approval features are included from Accelerate, so the right comparison depends on how much review control you need.

### Can I migrate from Loomly to Sked?

Yes. Export from Loomly, import to Sked, reconnect profiles.

[See the Sked vs Loomly head-to-head](https://skedsocial.com/compare/sked-social-vs-loomly)

Methodology: how we source, check and date these comparisons — https://skedsocial.com/compare/methodology

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