# Social media scheduling tools compared
> Canonical: https://skedsocial.com/social-media-scheduling-tools
A side-by-side matrix of the major social media scheduling tools — scheduling, approvals, analytics, inbox and pricing — with Sked Social as the connected, per-plan-priced alternative.

## Tools compared
- **Hootsuite** — from $99/mo: Enterprise-scale social suite; broad but heavy and pricey
- **Sprout Social** — from $79/mo: Premium suite with deep analytics & listening; expensive
- **Agorapulse** — from $79/mo: Inbox-strong agency tool with white-label leanings
- **Buffer** — from $5/mo: Simple, well-priced publishing; light on depth
- **Cloud Campaign** — from $41/mo: Cloud Campaign is a white-label social media management platform built for agencies and franchises to run and rebrand client social programs at scale.
- **CoSchedule** — from $19/mo: AI-powered marketing calendar with social scheduling
- **HeyOrca** — from $50/mo: HeyOrca is an agency-focused social media management platform built around unlimited-seat, per-calendar pricing and a no-login client approval workflow, with reporting, inbox, and listening sold as add-on modules on its Basic tier.
- **Iconosquare** — from $39/mo: Iconosquare is an analytics-first social media management platform built around reporting depth, competitor benchmarking, and white-label client reports.
- **Kontentino** — from $59/mo: Kontentino is a collaboration-first social media management platform built around internal and client approval workflows, with on-brand AI content generation and a multi-market Global Content Manager for larger teams.
- **Later** — from $19/mo: Instagram-first visual planner; per-social-set pricing
- **Loomly** — from $49/mo: Content calendar with built-in approval; limited analytics
- **Meta Business Suite**: Meta Business Suite is Meta's free, first-party console for managing Facebook Pages and Instagram accounts, covering posting and scheduling, a unified inbox across Facebook, Instagram and Messenger, and native ads and insights.
- **Metricool** — from $20/mo: All-in-one analytics-and-ads value tool with a free plan and an MCP connector; ceiling for agency approval workflows
- **Oktopost** — from $667/mo: Oktopost is a B2B-only social media platform built around LinkedIn, employee advocacy, and connecting social activity to pipeline, sold on annual enterprise contracts from $8,000 a year.
- **Planable** — from $33/mo: Approval-first collaboration tool; requires client login
- **Planoly** — from $14/mo: Instagram-first visual planner and link-in-bio commerce tool for creators and small teams.
- **Publer** — from $5/mo: Affordable scheduler with bulk and AI features
- **Rella** — from $24/mo: Rella is project-management software for social media teams, pairing a content calendar and Kanban approvals with an AI assistant called Ella, billed per seat.
- **Sendible** — from $29/mo: Agency-focused suite with strong white-label
- **SocialBee** — from $29/mo: SocialBee is an AI-powered social media scheduler built around content categories and evergreen recycling, with an agentic Copilot that drafts a full content plan, tiered from solopreneurs up to agencies.
- **SocialPilot** — from $17/mo: SocialPilot is an affordable, profile-based social media management platform aimed at agencies and multi-account brands, with AI content generation, tiered approval workflows, and white-label reporting.
- **Statusbrew** — from $89/mo: Statusbrew is an all-in-one social media management suite built around a unified engagement inbox, 250+ metric reporting, and agency-focused per-client pricing.
- **Tailwind** — from $12/mo: Pinterest-only scheduling, SEO, and engagement suite, sold as mix-and-match products
- **Vista Social** — from $63/mo: Vista Social is an all-in-one social media suite that combines scheduling, engagement, social listening, and review management with brand-trained AI, sold per seat with per-profile scaling and a white-label agency tier.
- **Zoho Social** — from $10/mo: Zoho Social is the social media management tool inside Zoho's wider SaaS suite, built around unified publishing, monitoring, and deep Zoho CRM and Desk integration at low per-brand pricing.