For salons & spas
Social media management for salons and spas: schedule treatment showcases and promotions across every location, with your booking link one tap away.
The numbers that matter
CSAT rating
Average first response
Average time to a real human reply from support.
Type 2 attested
marketers on Sked Social
Social media management software for salons and spas lets one marketing team batch treatment showcases and promotions across every location. Each location's Sked Link keeps the booking page one tap from the feed, and a month of posts gets scheduled in one sitting.
Where salon social actually happens
Shoot the before-and-afters as they happen, then schedule a fortnight of them in one sitting between clients.
A Sked Link page for each location's Instagram account, with your booking link as the top button.
Schedule your slow-period offers weeks ahead, while you can still see the gap coming.
That breaks in a busy week, which is exactly when the feed matters. The fix is not posting more often. It is batching a month once, then letting it run.
Built for salons and spas
The pain
When the salon is full, nobody has a spare hand to post. When it's quiet, you need the bookings those posts would have brought. The feed ends up inverted, silent exactly when the work is best.
The shift
Photograph the work as it happens, then schedule a month of it in one sitting. Each location's Sked Link keeps the booking page one tap away, and every location keeps its own voice rather than reposting head office.
Swap the first slide for the product shot?
Perfect. Approving.
The outcome
Content goes out through the busy weeks because it was queued in a calm one. Quiet-period offers land before the quiet period, and the booking page is always one tap from the profile.
Each salon gets its own account group inside one Sked Social account, with head office seeing across all of them.
Caption templates, treatment photography and price cards in a shared Library, available to every location.
On Accelerate and Custom, turn on review before publishing when junior staff or a new location are posting.
Insights for each location's profile, including how people found you, the search terms they used, and calls, website clicks and directions.
A booking-first Sked Link page for each location's Instagram account, updated whenever your offers change.
Weekly and monthly summary emails on every plan, plus scheduled reports for each location group on Accelerate and Custom.
Booking-forward, not just scheduled
In short
Sked Social is a social media marketing tool built for salon and spa groups. One marketing team can batch treatment showcases, before-and-afters and promotions across every location, then schedule a month in one sitting. Each location's Sked Link puts the booking page one tap from the feed, and head office sees every location's calendar and results by group.
Common questions
Give each location its own account group inside one Sked Social account. Every salon posts in its own voice, while head office sees every group and shares one asset Library across all of them.
Yes, post by post. Add it to each post's URL field: on Facebook and LinkedIn it appears in the caption, and on Instagram it links from that post in your Sked Link. Each location's Sked Link can also carry the booking link as its top button, so one update keeps the bio link current.
Sked Social has no direct integration with salon booking systems. Add your booking link, whichever system you use, to your posts and to each location's Sked Link page.
Both. Add stylists as users with access to their own location's accounts, and on Accelerate and Custom turn on approval before publishing if you want to review their posts first.
Keep the focus on the work rather than on claims about results, avoid implied medical or clinical outcomes, and get client permission before posting recognizable photographs.
Schedule, publish, listen and report in one place, with login-free approvals for every stakeholder and client. Try Sked Social free for 14 days, no credit card required.