Sked Social reviews, straight from customers

The numbers first

Ratings pages don't need our spin. Here are the numbers as of August 18, 2026, with links so you can check them yourself.

• G2: 4.3 out of 5 from 80 reviews. 55 five-star, 13 four-star, 6 three-star, 2 two-star, 4 one-star. Read every review on G2.
• Capterra: 4.4 out of 5 from 77 reviews. Ease of use 4.5. Customer service 4.5. Read every review on Capterra.
• Sked Social is also listed on Software Advice and GetApp, which draw on the same Gartner review pool as Capterra.

We update these numbers when they change. Last checked: August 18, 2026.

What reviewers praise

Easy to learn, easy to hand over

"I just recently trained my coworker on how to use the website and it took less than 10 minutes - it's very easy to use!"

– Jessica A., Health Education Assistant, 4.5/5 on G2, December 2024

"Really easy to use and put posts in the future and then not worry about it."

– Jennifer H, CA Office Manager, Capterra, April 2025

"The user interface is intuitive and easy to navigate, making it simple to plan, schedule, and publish posts."

– Conor B., Senior Marketing Manager, 5/5 on G2, August 2024

Instagram-first publishing that actually publishes

"The ability to schedule posts on Instagram was liberating and gave our team their weekends back."

– Sarah Jayne G., Director of Digital Marketing, Capterra

"I've switched both companies I've worked with from Hootsuite to Sked because of the ability to use big size images and automatic posting of stories and carousels."

– Anaelle S., Coordinator of Marketing, Higher Education, 5/5 on Capterra

Approvals and support people mention by name

"Possibly the biggest game-changer is Sked's approvals flow. My clients have been on a tour of approvals processes with me and we all agree, Sked's approvals process is the most user-friendly and best for team collaboration."

– Jenessa S., agency social media manager, 5/5 on G2, March 2024

"I've used most social media management tools, including HootSuite, Later, Content Cal, and Sprout, and I'm consistently blown away by the robustness and value of Sked Social."

– Jenessa S., same review, G2

"Anytime I have an issue, they get back to me within minutes, which is above and beyond any support I've received from other platforms."

– Jenessa S., same review, G2

"If I've ever needed a solution they couldn't offer, they've called me and collaborated to create them."

– Vanessa S., Social Media Manager, 5/5 on G2, March 2024

"You won't find another company that is as helpful and communicative as Sked."

– KynsLee S., Conservation Communications Director, 5/5 on Capterra

"They are constantly improving based on their customer feedback which I really appreciate. They've reached out to me several times during my early days with them and have implemented some of the suggestions I've mentioned."

– Mae Claire C., Owner, 4.5/5 on G2, March 2024

What reviewers criticize

A reviews page that hides the criticism is a sales page. Three themes come up, and here is where each stands.

Analytics depth

Several reviewers wanted deeper analytics, especially outside Meta platforms. One G2 reviewer put it plainly: "The analytics section could be better and more integrated in terms of audience demographics" (3.5/5, December 2024). Reporting has been rebuilt since most of those reviews were written: a drag-and-drop custom report builder on higher plans, a two-year analytics lookback, and social listening launched in 2025. Recent agency customers now cite analytics as a reason they stay. WAY Social's story covers this in detail.

Occasional publishing glitches

Some reviewers hit failed or delayed posts, particularly in older reviews. One Capterra reviewer was fair about it: "There are some glitches (like with every software) so you just need to be aware of any potential issues like account disconnection, posts failing to deploy or being unable to add drafts back to your calendar" (Capterra, February 2022). Publishing reliability is where our engineering time goes, and when something does fail, real humans respond 24/7. No chatbots, no ticket queues.

Price, if you're a solo poster

One Capterra reviewer titled their review "An incredibly expensive tool for solopreneurs", and for their use case they had a point. Sked Social is built for teams, agencies, and multi-account managers. If you post to one channel occasionally, a cheaper single-channel scheduler may fit you better. We'd rather say that here than in your cancellation email.

Customer stories with real numbers

Third-party ratings tell you the average. These ten stories tell you the specifics: named people, named companies, and numbers they agreed to put on the record.

• Ampersand Social – "Sked Social changed the game and became the operational backbone of the agency almost overnight." Salomé Thériault, CEO and Founder. 40+ client brands on one workspace.
• Spavia – 70+ franchise locations, 300 hours of manual work saved every month, post volume up from 5–6 to 15–25 per location.
• Municipality of Northern Bruce Peninsula – "Using Sked ensures my posts are getting out across all three platforms at the same time." Lindsay, Deputy Clerk.
• House & Key Studio – how Tracey Hicks runs a multi-client consultancy (realtors, print shops, startups) on one simple workflow.
• Lizzy Pepper Marketing – "I haven't been tempted to go with any other provider in seven years." Lizzy Pepper, agency founder.
• EventHub – 10+ hours back every week running their brand and dozens of client-event channels from one hub.
• JDB Communications – "Sked Social became the operational backbone of JDB Communications." Jacob, Founder.
• Fit4Dance NYC – 11K followers grown organically and 15+ hours saved every week.
• WAY Social – "We don't just want to have a pretty feed and nice written captions, but we want our clients to see growth." Jess Nelson, Founder.
• your social – three weeks of client content reviewed in 10 to 15 minutes, and a $20K/month reporting tool retired.

Who Sked Social is for (and who it isn't)

Reviewers who rate Sked Social highest look like this:

• Agencies managing 5 to 70+ client accounts, where approvals and handover matter.
• Franchises and multi-location brands that need central control with local flavor.
• Lean teams where social is one of several jobs and auto-publish has to just work.
• Instagram-first brands that want Stories, carousels, and Reels to publish without phone reminders.

And the honest flip side. If you post occasionally to a single channel, a budget scheduler will likely serve you fine. If all you need is a scheduler, we're probably not for you.

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