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Get Access!6. If you could ban one trend forever, what would it be?
Toe socks. Don’t tell our CEO I said that 😬
7. Who are 3 brands/creators you’re vibing with right now?
For product: Duolingo, as mentioned above. A masterclass in engagement and healthy habit formation.
For expertise: Lenny Rachitsky. The growth guru behind Lenny’s newsletter. I gave each of my team a copy of his book when it came out.
For values: Patagonia. The encapsulation of a brand that stands for something and hence will last for generations.
8. Go-to comfort food after a chaotic day?
Dumplings and Siracha.
9. Best DM you’ve ever received (or sent)?
Solid question. The first reply I got — from my now partner of many years — on Tinder 😂
10. What’s your biggest ick on LinkedIn right now?
SaaS sales people promising they don’t want to sell you something.
And then…selling you something.
1. What would your MySpace song be in 2025?
Marlon Williams - Me Uaua Kē.
2. Instagram or TikTok? Defend your answer.
Instagram. Because of the volume of parenting Reels I find myself sharing with other dad mates (usually about how tired we are) 🫠
3. What's in your camera roll way too much?
Screenshots of really tiny UI details in other apps that give me some inspo for Up. Duolingo features HEAVILY.
4. A tool, app, or sneaky little shortcut you swear by?
I would say the read later app Pocket but it recently shutdown after I used it for years and years! On the Instapaper train, now but it’s just not the same 😭
5. Most underrated social media skill?
Animation.
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