From spark to scheduled—plan your content smarter

Ideas Planner is your all-in-one workspace where brainstorms actually turn into content. Capture ideas when they hit, work with your team, fill the gaps in your calendar, and let AI handle the heavy lifting—from concept to publish.

SOCIAL MEDIA PLANNING, REIMAGINED FOR YOUR TEAM

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Multi-channel analytics with Sked Social
Brand Sentiment
Track, analyze, and visualise brand sentiment with AI-powered insights, trend monitoring, influencer analysis, and campaign-specific sentiment reports.

All in a single, presentation-ready platform.
Competitor insights with Sked Social
Cross channel Audience Analytics
Gain a complete view of your audience across channels with detailed demographic mapping, best time(s) to post, using presentation-ready reports to elevate your brand strategy.
Custom reports with Sked Social
Beat the competition
Use AI to deliver competitor insights, tracking up to 20 rivals on audience engagement, strategy, and posting trends— all visualised through side-by-side benchmarks you can easily share with stakeholders.
Custom reports with Sked Social
AI–enabled Analysis
Sked uses AI to automatically evaluate social listening sentiment, audience and competitor insights in seconds.
Custom reports with Sked Social
Custom Reports
Create presentation ready PDF reports of your social listening sentiment, audience and competitor insights in moments – Ready to share with your team.

One central space for everything

Plan, create, approve, and schedule without ever leaving Sked. One connected space for every idea, campaign, and post—from that shower thought to published content.

AI that thinks like a social media manager

Generate ideas, captions, and creative briefs the way you think. Starting with a vague concept? Refining something more fleshed out? Sked's AI meets you where you're at—turning creativity into ready-to-go content in seconds.

Collaboration that doesn't slow you down

Move from brainstorm to publish with boards built for how creative teams work. Loop in copywriters, designers, and clients with clear stages, feedback threads, and approvals—all in one spot.

Your brand, your voice, your way

Keep your brand consistent with kits that house your fonts, colors, and voice presets. Every caption, image, and concept stays on-brand—no matter who's creating it.

Keep your content strategy aligned

Organize every idea by content pillar or campaign to stay strategic and balanced. Spot gaps in your plan instantly—no more scrambling for last-minute posts.

Trusted by world-class brands

Plug into power with Sked's integrations

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From lightbulb moment to live post—Ideas Planner keeps your team in sync every step of the way.

CENTRALIZED WORKFLOW

One workspace for every idea, campaign, and post

Plan campaigns, map content pillars, and spot content gaps at a glance.
Turn ideas into content cards and move them through ideation, creation, and approval.
Keep every team member and client aligned with shared visibility.
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See brand sentiment broken down across different channels
See how gender differs across each social channel
AI GENERATION TOOLS

Turn inspiration into fully formed content in seconds

Jot down an idea and instantly turn it into a card ready for refinement.
Use AI to expand your idea into a complete post concept with AI-generated titles, captions, hashtags—and even creative brief outlines.
Paste in AI outputs and Sked automatically parses it into structured fields like caption, title, and creative brief—so you can get straight to production.
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CONTENT BRAINSTORM WORKFLOW

Fill every gap in your calendar—and never lose an idea again

Keep track of your planned content and instantly see where you have open days or missing posts.
Leverage AI to turn half-baked ideas into a full concept—creative brief included.
Assign ideas to teammates or campaigns and keep your pipeline full year-round.
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Outperform your goals and competitors with Sked Social
Generate and share instant reports with Sked Social
CONTENT PRODUCTION & COLLABORATION

Keep your creative team in sync—from concept to publish

Manage every stage of content production in a Kanban-style board.
Collaborate with designers, copywriters, and clients in one space.
Turn ideas into approved posts faster, without the back-and-forth.
Get early access

Fill your content calendar—and your inspiration board.