13 Tips for Making Creative & Engaging Reels on Instagram

November 7, 2024

Want to avoid getting lost in the endless scroll of the Reels feed? Here's what you need to do to stand out on screen.

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VISUAL MARKETING

7 of the best visual marketing campaigns of 2021 (so far)

June 16, 2021

Here are the best visual marketing campaigns of 2021 (so far) for you to take inspiration from or straight out steal.

Instagram

How to pull off a perfect social media audit for your clients

June 8, 2021

Reviewing your clients' existing social content will show you their strengths, weaknesses, opportunities, and give you a roadmap to future success.

BRAND AWARENESS AND LOYALTY

9 foolproof UGC Campaign Ideas You Can Steal Today

June 7, 2021

79% of people say UGC “highly impacts” their purchasing decisions. 96% of consumers don’t trust ads from brands. Here are the best ideas to grab the attention of the 79%.

SOCIAL COMMERCE

6 tips for boosting your online sales through Pinterest

June 3, 2021

With a clear strategy in place, your business can tap into this powerful pool of high-intent shoppers on Pinterest and increase your online sales.

BRAND AWARENESS AND LOYALTY

The Ultimate Guide to Instagram UGC (User-Generated Content) Marketing

June 3, 2021

Instagram UGC campaigns are a way you can expand your reach and awareness, generate leads and sales, all while celebrating the most important element of your brand: your customers.

BRAND AWARENESS AND LOYALTY

7 ways to add Pinterest to your clients’ social strategy

June 3, 2021

Pinterest is a serious player in the social media space, boasting 478 million monthly users. Here are our top tips for getting your clients in front of that huge audience.

FOLLOWERS AND ENGAGEMENT

Spotlight: Alexa Heinrich on Accessibility in Social Media

May 12, 2021

As social media becomes increasingly visual, accessibility advocate Alexa Heinrich explains why marketers and content creators need to lift their game.

FOLLOWERS AND ENGAGEMENT

Interview: How blind users experience Instagram

May 12, 2021

Ever wondered how a blind person uses Instagram? Two blind social media users share their experiences to demonstrate the importance of digital accessibility.

FOLLOWERS AND ENGAGEMENT

How to create accessible posts on Instagram

May 12, 2021

If you want your Instagram posts to be as accessible as possible, and you should, there are a few tasks to add to your content and social media processes.

FOLLOWERS AND ENGAGEMENT

3 reasons why captions for Stories, Reels and IGTV are a must

May 10, 2021

Accessibility isn’t just about catering for the deaf or blind. There are many other reasons why people may rely on video captions, subtitles and transcripts.

VISUAL MARKETING

9 Visual Marketing Trends To Watch Out For In 2021 (And Beyond)

May 6, 2021

Visual marketing is evolving at a rapid pace. The emergence of TikTok, Reels, YouTube Shorts, and the growing accessibility of virtual reality means there's more than ever to know about visual marketing - read more to get up to date on what's happening.

VISUAL MARKETING

Visual Marketing: The complete guide for visual marketers

April 23, 2021

If you're a social media marketer, or your target audience 'eats with their eyes' before they buy - then you're a visual marketer. Here's what that means...

VISUAL MARKETING

12 tips for creating effective visual marketing 

April 23, 2021

If you're looking to get the most influence and persuasion out of the images you use in your marketing materials, here are 12 tips to make sure you're visuals are nailing it every single time.

FOLLOWERS AND ENGAGEMENT

How to gain real followers on Instagram (without paying or cheating)

April 13, 2021

You want your following to be filled with real people excited about you and your business - not soulless bots generating fake interest. Here's how you can get real, authentic followers that will generate real ROI.

BRAND AWARENESS AND LOYALTY

Using Reels to Generate ‘Know, Like and Trust’ (with Examples)

April 9, 2021

Not sure why your Instagram Reels aren’t getting results? These examples demonstrate the three qualities your content marketing needs to drive business.

FOLLOWERS AND ENGAGEMENT

30 Unbeatable Instagram Marketing Strategies

April 6, 2021

Ready to stand out from the pack and cut through on Instagram? We’ve curated 30 top-notch Instagram marketing tips to help boost your visibility, expand your reach, and deliver tangible ROI from Instagram for your business.

FOLLOWERS AND ENGAGEMENT

Instagram analytics guide - Updated

April 6, 2021

To get the most out of your social media, you've got to be keyed into the data. In this complete and exhaustive guide, we dive into Instagram analytics - where you can find them, what you can learn, and how to take next steps.

FOLLOWERS AND ENGAGEMENT

How to create a social media content calendar

April 6, 2021

Calendars are an overlooked gem. With the right social media content calendar, you're always ahead, always on point, and always learning. Here's how to create a killer content calendar to take on 2021.

FOLLOWERS AND ENGAGEMENT

25 best Instagram marketing tips for 2021

March 28, 2021

Instagram is an ever-changing game. To get the most out of the most popular visual marketing tool in 2021, check out these 25 tips on how to get your brand noticed, increase your followers, gain leads, and improve your social media ROI.

FOLLOWERS AND ENGAGEMENT

Sked Social & SocialInsider: An In-depth Look at Instagram Engagement

March 26, 2021

We partnered with SocialInsider to analyse a total of 62,895 business profiles, over 100,000 posts, to discover which posts work best for your brand or business.

FOLLOWERS AND ENGAGEMENT

Spotlight: Alisha Marfatia on Instagram Reels that Work

March 23, 2021

Instagram Reels quickly established itself as a vital tool for video marketers. Alisha Marfatia of The Social Impact explains how to make Reels work for you.

FOLLOWERS AND ENGAGEMENT

How to Reach 1000 Followers on Instagram (A Guide for Brands)

March 16, 2021

This is the ultimate guide to reaching the first 1000 followers on Instagram. Keep on reading to learn how to kickstart your brand's growth on Instagram.

SOCIAL COMMERCE

Instagram Live Badges: Everything You Need to Know

March 11, 2021

This is the most ultimate guide to the Instagram Live Badges feature. Keep on reading to learn everything about using the special heart badge on the social platform.

FOLLOWERS AND ENGAGEMENT

Spotlight: Michelle Garrett on Digital Don’ts for Freelancers

March 2, 2021

Freelancing is easier than ever in today’s online world, but whether you’re a freelancer or a client, there are still myths to bust and mistakes to avoid.

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