Q&A with Marty McCarthy

November 13, 2025
By
Lach Bradford

Marty McCarthy is the kind of social strategist who brings equal parts sharp thinking and pure chaos energy to the table — in the best way possible. With a background in thought leadership and a knack for finding personality in every platform, Marty’s approach to social is proof that consistency doesn’t have to be boring.

1. What would your MySpace song be in 2025?
Uptown Girl (also my kareoke song...)

2. Instagram or TikTok? Defend your answer.
Instagram. Just a loyal OG user!

3. What's in your camera roll way too much?
Snowboarding videos and mountain photos

4. A tool, app, or sneaky little shortcut you swear by?
Chatting with Chat GPT while I'm cooking to ask it for tips in real time

5. Most underrated social media skill?
Commenting on others' posts to maximise your exposure

Get early access to Sked Idea Planner

Your new all-in-one workspace where brainstorms actually turn into content. Capture ideas when they hit, work with your team, fill the gaps in your calendar, and let AI handle the heavy lifting—from concept to publish. Get early access today.

Get Early Access!

6. If you could ban one trend forever, what would it be?
Matcha coffee drinks

7. Go-to comfort food after a chaotic day?
Soup dumplings

8. Best DM you’ve ever received (or sent)?
Schappelle Corby when I bought one her clocks...

9. What’s your biggest ick on LinkedIn right now?
Sora vids. I just vant!

Contents

What to read next

Q&A

Q&A with Jackson Berry

December 18, 2025

Jackson Berry believes the best social content doesn’t chase attention — it earns it. In this Sked Social Q&A, he shares why saves matter more than likes, why long-term creator partnerships beat one-off deals, and how building genuinely helpful content is still the fastest way to grow.

Q&A

Q&A with Anchalee King

December 11, 2025

This week’s Sked Social Q&A features Anchalee King — a content specialist with a filmmaker’s eye and a comedian’s commentary on internet culture. From camera angles to creator inspiration to her surprisingly strong opinions about fitness bros eating off chopping boards, Anchalee brings honesty, depth, and a little chaos.

Fill your content calendar—and your inspiration board.