Your entire creative workflow finally in one place

Ideas is the all-in-one workspace that helps social media managers brainstorm, collaborate as a team, and fill every content gap, with integrated AI tools that streamline your creative workflow.

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Multi-channel analytics with Sked Social

Brand Sentiment

Track, analyze, and visualise brand sentiment with AI-powered insights, trend monitoring, influencer analysis, and campaign-specific sentiment reports.

All in a single, presentation-ready platform.

Cross channel Audience Analytics

Gain a complete view of your audience across channels with detailed demographic mapping, best time(s) to post, using presentation-ready reports to elevate your brand strategy.

Beat the competition

Use AI to deliver competitor insights, tracking up to 20 rivals on audience engagement, strategy, and posting trends— all visualised through side-by-side benchmarks you can easily share with stakeholders.

AI–enabled Analysis

Sked uses AI to automatically evaluate social listening sentiment, audience and competitor insights in seconds.

Custom Reports

Create presentation ready PDF reports of your social listening sentiment, audience and competitor insights in moments – Ready to share with your team.

One central space for everything

Plan, create, approve, and schedule without ever leaving Sked. Ideas is your central workspace and scratchpad to capture every idea, campaign, and post.

AI that thinks like a social media manager

Generate ideas, captions, and creative briefs the way you think. Starting with a vague concept? Refining something more fleshed out? Sked's AI turns creativity into ready-to-go content in seconds.

Collaboration that doesn't slow you down

Move from brainstorm to publish with boards built for how creative teams work. Loop in copywriters, designers, and clients with clear stages, feedback threads, and approvals.

Your brand, your voice, your way

Create Brand Kits and Tone of Voice profiles so that every AI assisted idea, creative brief, and campaign stays on-brand, and on message.

Keep your content strategy aligned

Organize every idea by content pillar or campaign to stay strategic and balanced. Identify gaps to fill in your content calendar mix, and avoid the scramble for last-minute posts.

Ideas is the only tool that helps teams create faster, plan smarter, and stay perfectly on-brand.

CENTRALIZED WORKFLOW

One scratchpad to capture every idea, campaign, and post

Capture campaign ideas, map content pillars, and spot content gaps at a glance.

Turn ideas into content cards and move them through ideation, creation, and approval.

Keep every team member and client aligned with shared visibility.

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See how gender differs across each social channel

AI GENERATION TOOLS

Turn inspiration into fully formed content in seconds

Jot down an idea and instantly turn it into a card ready for refinement.

Use AI to expand your idea into a complete post concept with AI-generated titles, captions, hashtags—and even creative brief outlines.

Paste in AI outputs and Sked automatically parses it into structured fields like caption, title, and creative brief—so you can get straight to production.

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CONTENT BRAINSTORM WORKFLOW