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7 Snapchat Post Scheduling Tools (+ How To Choose One)

March 14, 2025

While Snapchat’s real-time nature makes it a powerful engagement tool, staying consistent without scheduling can be a challenge. The good news? These tools will help you plan ahead, post consistently, and keep up with your audience—without the last-minute scramble.

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How Brands Can Make the Most of Reels on Instagram

March 13, 2025

Whether you’re juggling multiple clients or managing content across several brand locations, we’ve got strategies (and insider tips) to help you turn views into results.

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The Social Media Marketer’s Guide to Videos on LinkedIn

March 12, 2025

Ready to stop blending in on LinkedIn and start dominating? Let’s go over everything you need to know about creating LinkedIn video posts that your followers won’t be able to resist.

Social Strategy

Which Social Metrics to Track (Instead of Follower Growth) to Stay Ahead this Year

March 12, 2025

To truly understand how your content is performing—and how to refine your strategy—you need to track more insightful metrics. Here’s what to focus on instead of follower growth this year.

Sked News

Social Listening: Now Available on Sked Social

March 11, 2025

We have exciting news, so drumroll please... Sked Social has officially added Social Listening to its feature set. 

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How To Create a Social Media Approval Workflow in 6 Steps

March 10, 2025

If you work with multiple clients, manage various locations, or run social for a brand with strict guidelines, an approval workflow is a must. But where do you even start? Keep reading and we’ll walk you through creating a social media approval workflow step by step.

Social Strategy

5 Salons Who Nail Their Social Media

March 10, 2025

Let's dive into five salon brands that are absolutely crushing it on social media in 2025—from skyrocketing their followers and creating engaging content to boosting their brands.

Instagram

Creative Ways to Use Instagram Carousels in 2025

February 20, 2025

It’s official: carousels are having a moment. Here are five creative ways your brand can use them (that aren’t a photo dump).

Social Strategy

The 11 Best Hootsuite Alternatives in 2025

February 20, 2025

Need an alternative to Hootsuite with lower pricing, more features, or better support for visual channels like Instagram? Here are Hootsuite's top 10 competitors in 2025.

Social Strategy

5 Hotel Social Media Strategies to Inspire You

February 18, 2025

In the competitive world of hospitality, a strong social media game can turn a hotel into a dream destination before guests even step through the lobby.

Social Strategy

5 Healthcare Brands Thriving on Social Media

February 13, 2025

How do you take a serious, often complex industry and make it engaging online? These five healthcare brands have cracked the code.

LinkedIn

How To Create a LinkedIn Posting Strategy (+ Why You Should)

February 12, 2025

With over 67 million companies using LinkedIn, standing out takes more than just having a presence. To cut through the noise and capture attention, businesses need clear, intentional LinkedIn posting strategies that drive engagement and foster meaningful connections. 

LinkedIn

10 Tips and Tricks for Increasing LinkedIn Post Engagement

February 10, 2025

With over one billion users across 200+ countries, LinkedIn is a go-to platform for professionals looking to connect, share insights, and grow their brands. But with so many posts flooding feeds daily, engagement is what determines if your content gets noticed—or disappears.

Social Strategy

5 Great Restaurant Brands Who Nail Their Social Media

February 5, 2025

Five restaurant brands crushing it on social media right now—and what you can learn from their success.

BRAND AWARENESS AND LOYALTY

Google Business Profile: What it Is And How to Use It

February 5, 2025

Manage your business's Google listing with Google Business Profile and ensure that your customers have reliable information about your business straight from the source.

Instagram

Sked's Updated Instagram Grid Planner

February 4, 2025

Imagine. You've painstakingly designed the perfect post to fit the 4:5 ratio, only to see it look…off on your profile grid. The edges get sliced off, and suddenly your design just doesn’t hit the way you wanted. Annoying, right?

Sked News

A Bold New Look for Sked Social

January 29, 2025

In the fast-paced world of social media, staying the same is not an option. Sked Social has always been about empowering social media professionals to simplify, streamline, and succeed. But as the industry evolves, so must we. That’s why we’re thrilled to unveil our bold new look, a rebrand that reflects not just who we are, but who we strive to be for you.

Google My Business

Google Business Profile and Local SEO: The Ultimate Guide

January 24, 2025

Google Business Profile does impact SEO by increasing CTR, showing direct links to your individual products and services, and also displays the last ten posts you've made.

Social Strategy

How the Best Agencies are Using Social Listening

January 23, 2025

Here’s how the best in the biz are doing it—and how you can, too!

Social Strategy

How to Embed Social Listening into Your Social Media Strategy—Without Breaking the Bank

January 20, 2025

You don't need to buckle your budget to reap the rewards of this valuable strategy.

TikTok

Where Are American ‘TikTok Refugees’ Going Next?

January 15, 2025

With the ‘TikTok Ban’ due to take hold, here’s a round-up of the shortform video platforms vying for US eyeballs.

Social Strategy

Social Listening vs. Social Monitoring: What’s the Difference?

January 10, 2025

What exactly are social listening and social monitoring? What’s the difference? And how can they work together to supercharge your strategy?

Social Strategy

Your Social Media Checklist for 2025: A Step-by-Step Guide

January 6, 2025

Whether you’re looking to fine-tune your content, strengthen team workflows, or set fresh goals, this guide will help you kick off 2025 with confidence.

Social Strategy

What is Social Listening and Why Does Your Brand Need It?

December 18, 2024

Social listening has become a vital tool for companies looking to understand their audience and stay competitive in today’s fast-paced digital landscape. But what exactly is it?

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