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Custom Reports with paid and organic social for agency, multi-brand and multi-location businesses
Let’s face it, in the whirlwind of social media management, reporting can feel like a massive time suck—especially for agencies, multi-brand and franchise businesses juggling multiple clients or stakeholders. Creating reports that not only showcase your wins but also provide real, actionable insights is tough. You want to wow your stakeholders without sinking hours into pulling data from a dozen different sources or tinkering with dashboards.
If this sounds familiar, you’re not alone. Marketers spend up to 10 hours just collecting and interpreting data for social media reports. Nearly 40% of marketers say interpreting this data is a massive challenge.
Here’s where Sked's Custom Reports swoop in to save the day.
Sked's Custom Reports: Reporting made effortless
With Custom Reports, Sked addresses your challenges head-on:
- All-in-one reporting: Bring together all your metrics from different channels—organic and paid—into a single sleek report.
- AI-powered summaries: Our AI generates pro-level insights and performance commentary, so you can either send them as-is or easily tweak them to give your personal perspective. You’re still the one in control—just with less heavy lifting.
- Customize for every audience: Your CEO doesn’t need the same detail as your marketing team. Custom Reports let you tailor the data and level of insight to match each stakeholder’s needs.
- Scheduled reports: Schedule reports that land directly in your or your clients’ inboxes whenever you’d like. No more manual generation or follow-ups needed.
Why agencies love it
For marketing agencies, reporting isn’t just a checkbox—it’s about proving your value and building client trust. It keeps everything transparent, and shows you’re accountable.
Sked’s Custom Reports are packed with features tailor-made for agencies juggling multiple clients, simplifying the reporting process by pulling data from all accounts into one seamless workflow. Say goodbye to manual, error-prone data handling and build trust with reports that deliver consistently accurate results. With Sked automating the heavy lifting, you eliminate the risk of mistakes and save time, ensuring your clients receive precise, reliable insights every time.
Our AI summaries are like having an expert analyst on your team, ready to provide clear, concise insights the moment your report is generated. These AI-driven summaries offer you a solid performance analysis, turning raw data into meaningful narratives you can trust. Whether you need a quick overview or a detailed explanation, the AI does the heavy lifting, so you can focus on fine-tuning the narrative to reflect the nuances of results.. The best part? You’re always in control—use the AI insights as-is, or easily edit and add your own commentary to personalize the report, ensuring it aligns perfectly with your agency’s voice and your clients’ expectations.
Need to show the full picture? Sked’s Custom Reports pull in organic metrics from Instagram, Facebook, LinkedIn, TikTok and Google Business, and paid data from Meta ads, giving you a clear, comprehensive overview. Plus, with AI integration, your reports come prefilled with written commentary. This means you can dive straight into deeper analysis or strategic recommendations, instead of drowning in data.
And with Sked’s “zero click” automated reports, you can schedule regular reports to drop right into your inbox. It’s a time-saver for you and a trust-builder for clients, ensuring you never miss a deadline and always deliver sharp, on-point reports.
Clear, concise, and well-structured reports help agencies communicate better with clients. With Sked’s Custom Reports, you get files that look great and are easy to understand. Complex data becomes simple, making it easier for clients to understand what’s going on and feel satisfied with the work you’ve put it.
What’s more, you can co-brand the report with your own logo, agency name, and the name of the person who prepared the report. This makes the report look professional and keeps your agency’s brand visible. Co-branded reports help you stand out and build stronger relationships with your clients while sharing clear and easy-to-understand insights.
Sked’s Custom Reports cuts down the time and effort you spend manually juggling numbers and producing client-ready reports, boosting your agency’s efficiency. And if you were paying for a separate reporting tool, you can ditch the extra costs. As your agency grows, managing more clients can get tricky. But Sked’s Custom Reports scales with you, handling everything from smaller clients to larger multi-brand accounts with ease.
As an agency, time management is critical to delivering the best results for our clients and in that regard, Sked has been a game changer for our business. We had already seen time savings with scheduling and approvals, and the addition of Custom Reporting is the cherry on top! Producing rapid, customisable reports has saved 2-3 hours per week PER CLIENT. The reporting feature is intuitive and straightforward and the time saved means we can invest in crafting compelling content and strategies and delivering better results. It has also helped us demonstrate the value and brand uplift that organic social media has in partnership with paid traffic for each brand. Sked has continued to be an innovator in the social media space for our agency, and we’re looking forward to the ongoing development of features.
Kristie Melling, Visual 1
Why multi-brand and multi-location businesses love it
Gathering data from various branches or brands is no walk in the park. With Sked’s Custom Reports, all your data is consolidated into one sleek report for you to make decisions like a boss.
Each branch or brand has its own goals and strategies. Customize reports for each, focusing on what matters most while keeping an eye on the overall game plan. Get a high-level overview or drill down to the nitty-gritty. Compare performance across locations or brands with ease. Spot the stars and the underperformers. See both paid and organic social media metrics in one place, and align your centralized ad campaigns with local strategies for maximum impact. Then, fine-tune your strategy to boost the whole operation.
Managing a lot of locations and brands means making sense of tons of data. Sked’s AI gives you a head start with a summary performance analysis and initial insights. Share the findings with everyone from managers to execs in a sharp, professional report. Sked automates report generation, so you get, and give, timely updates without lifting a finger.
Free up your team to focus on what really matters—strategy and execution. With Sked’s Custom Reports, you get efficiency and clarity, all in one powerful tool.
Get your reports built the easy way today
According to industry reports, 40% of marketers don’t believe they have the tools necessary for effective cross-platform measurement. With Sked’s Custom Reports, you gain a powerful ally that not only saves time but also delivers tailored insights needed to make data-driven decisions with confidence.
If you’re not yet a Sked customer, book a demo and see the power of easy custom reporting firsthand.
Or if you’re curious about how Custom Reports will work for you, come along to our Sked Experts webinar where we’ll delve into Custom Reports and other Sked features that’ll take your efficiency to new heights. Sign up for our webinar now!
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