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Instagram Stickers have made Instagram experience more interactive and fun. And what's best, all you need is a bit of creativity to use them.
Are you looking for more information about Instagram Stickers, where to find them, and how to use them?FACT: Instagram Stickers have made the experience on the social network more interactive and fun. And because they require nothing but a bit more creativity to use, they've become accessible for everyone, brands, and individual users alike.So, if you want to find out how to use stickers on your Instagram posts and stories, keep on reading.Soon, you'll be using them like a pro.
Instagram Stickers are visual elements that you can add to your images and videos. And as the name suggests, they look like stickers you put on top of a photo.
(Image source)Stickers differ by the type - more on that in just a second - but also, how they are displayed.Some of them are animated, others allow you to mention your friends or share your location, or interact with the story in some other way.
You can find Instagram stickers by clicking to create a new Story. Once you take a photo or a video, you can find them at the top right of your screen.Here's what to do to add a sticker to your story:1. Take a new photo or video2. Look for the smiley icon, it’s the third in the bottom row. Once you've tapped it, you'll see a list of stickers that you can use, like this:
3. Layer it over your story by dragging it to where you want it to be, and resize it, if you wish.TIP: Another way to find stickers is by swiping up after taking your photo or video.
Instagram stickers can be fun to use. However, they can be also very useful for your brand. The different types of stickers can help your business engage with fans and feel closer to them.For one, stickers can help you boost your engagement without being repetitive. They can help you grab your followers’ attention in a way that doesn’t feel too promotional and predictable.
(image source)Using them in your Stories can help you showcase your creativity to highlight your brand, your products, and your team.In a nutshell, they make your stores more engaging. And as I’m sure you know already, the more engaging your Stories are, the higher the chances to keep your followers coming back.
At the time of writing this, the social network offered the following ten stickers in your Stories (however, the social network continuously updates and adds new options to the list):
You already know that Instagram stickers can help your brand stand out. You can create content practically out of nothing and most importantly, you can boost your engagement rate.If you are ready to add stickers to your Instagram strategy, here are four tips to consider.
You don’t need to overthink the use of stickers to your Stories. The good thing with Instagram Stories is that the content doesn’t have to be perfect. Authenticity beats perfection any day. All you need is to test different stickers and how they can help you be more engaging.
Stickers can help you be creative in various ways. When you’re struggling on what to post, you can ask a question to involve your audience in your content planning. You can even ‘borrow’ ideas from others to push your creative boundaries!
All posts on social media should be about your followers, not your brand. When sharing a Story with stickers, think like your followers. What would make them participate? How can you be genuinely authentic?
User-generated content (UGC) can help your brand find new content that comes directly through your followers. It’s a great tactic to discover new ideas while making your followers feel part of your strategy. You can ask questions and share the answers or you can encourage your followers to use your hashtag to share the best uses of it.
Instagram stickers are not just a fun feature to use with your friends. They can actually help your brand be more engaging in a format that many people enjoy.You can also increase your awareness and social proof while building a connection with your followers.The best tip to remember about Instagram Stickers is that they can tap into our inner child to help us express ourselves in a unique way.It may sound simple but it can make your brand stand out once you master it!
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