Q&A with Matt Box
From pretending to launch an OnlyFans to get hired to calling out lazy trend-following, Matt Box breaks down the social strategies that actually move people, not just metrics.
The Sked Social blog
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Add trending audio to your Reels without leaving your workflow: Sked's notification posts, explained
Instagram's API doesn't allow third-party tools to add audio to Reels. That's not a Sked limitation, it's a platform-wide restriction. Here's how Sked changes that.
Q&A with Xavier Lynch
From a 2M-view TikTok with zero brief to a strong belief in “winning the comments,” Xavier Lynch breaks down why authenticity, not imitation, is the real growth strategy on social right now.
Q&A with Hayley Westoby
Hayley Westoby breaks down the power of picking a side, staying consistent when nothing’s happening, and creating content that actually earns engagement, not just impressions.
Q&A with Sophie Sue Forsythe
Creative Director Sophie Sue Forsythe shares why less fluff, stronger visuals, and knowing your audience beats overthinking content every time.
New in Sked: Mobile App Update
Update the Sked mobile app and run your social workflows wherever work happens.
Q&A with Natalie Lasance
“Ten mediocre posts a week will never outperform three brilliant ones. The moment I stopped obsessing over posting cadence and started focusing on whether each piece of content actually had something to say, everything changed.”
Q&A with Kaitlin Howard
Founder-led updates on LinkedIn. Fast-cut, problem-solution videos on TikTok. And a ruthless focus on answering one question: why should the audience care? Head of Marketing Kaitlin Howard breaks down the social strategies that actually drive traction, why repeatable content…
Q&A with Donella Beckton
Donella Beckton believes the best social content doesn’t try to look perfect: it shows the real people behind the brand. In this Q&A, the CELOTTI MARKETING leader explains why authentic video, meaningful engagement, and clear positioning outperform polished but forgettable…
Instagram Marketing KPIs: The 2026 Guide to Measuring What Matters
Measuring your performance is only half of what it takes to be successful on Instagram - you also need clear goals. Here's how to find and make those goals.
Let everyone post. Keep every post on-brand.
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